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Podcast #5 – Big Email Marketing News – Actionable Items Plus a Big Bonus

Podcast #5 – Big Email Marketing News – Actionable Items Plus a Big Bonus

Email marketing – it’s the little gem that can give you a huge return.  In a world a flurry with social media, live broadcasts and so much more, email may get lost in the shuffle, but if you decide to ignore it, you are making a major mistake.

It’s so important that Get Response – an email marketing company conducted a study on 2 billion emails.  2 billion!  That’s a lot of emails and a lot of data.  In that data many revelations were found such as the best day to send an email, the best time of that day, and the number of characters you should have in your subject line for best chance of a higher open rate.  What were they?   Continue Reading

In Person Business Networking Tips – You Haven’t Seen Them Like This

In Person Business Networking Tips – You Haven’t Seen Them Like This

No long introduction, let’s get straight to the networking tips plus a bonus tip.

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Take Photos – It’s a selfie society.  The world is all about social media.  Benefit from it, grab the opportunity by taking photos with others at the event.  More on this in a moment.

Connect (Socially) – Find out your fellow networkers’ social profiles, tag them in the photos that you upload to social media right away. Continue Reading

Podcast #4 – Facebook Marketing – Use This New Feature and Stand Out

Podcast #4 – Facebook Marketing – Use This New Feature and Stand Out

                                                                                        See the transcript of the podcast below:

Facebook – still the #1 top leading social media site recently made an announcement that will truly revolutionize Facebook pages. If you are a business and have a Facebook page – you will know how important the top header photo is. It’s what people first see when landing on your page. Up until now businesses and entrepreneurial individuals, along with entertainers have been very limited on what they could display in that very important spot. Not anymore!!

Find out what the big change is and how you can benefit from it in the Feeling the Vibe Media Podcast #4! Continue Reading

Podcast #3 – Pinterest Marketing – How to Sell on Pinterest 2017

Podcast #3 – Pinterest Marketing – How to Sell on Pinterest 2017

                                                                                        See the transcript of the podcast below:

Pinterest has quietly been gaining a lot of ground in the social media selling world but they haven’t been shouting it from the rooftops. Pinterest – another photo-centric social media channel, known for attracting a high percentage of females (males too of course), interested in sharing fashion, food, interior decorating, and other lifestyle photos to learn from and be inspired by. How does this spell social selling and how can you get in on it?

You’ll find it all out in today’s Feeling the Vibe Media Podcast #3! Let’s go! Continue Reading

Podcast #2 – Email Marketing – How to Decrease the Number of Unsubscribes

Podcast #2 – Email Marketing – How to Decrease the Number of Unsubscribes

                                                                                        See the transcript of the podcast below:

Email! People are more attached to their email now than ever. With the smartphone, alerts come in quickly. With the average millennial checking their phone 150 times per day, your email will be seen. But, is it being read? Is it relatable and relevant?

This is the Feeling the Vibe Media Podcast #2!

A new study from Engage Hub has revealed 90% of consumers unsubscribed from retailer email lists within the past year. Continue Reading

Podcast #1 – Get More Traffic to Your Local Business

Podcast #1 – Get More Traffic to Your Local Business

                                                                                        See the transcript of the podcast below:
In Today’s podcast we talk about how to use digital to drive tons more foot traffic to your business. Don’t miss this. This is the Feeling the Vibe Media Podcast #1 Search Engine Land recently said that local searches are growing much faster than mobile searches overall, actually 50% faster. Continue Reading

Mobile Reaching New Highs of Ad Spending

Mobile Reaching New Highs of Ad Spending

The IAB report is out.  In 2016 for the full year, the total digital ad spend was $72.5 billion.  Growth in digital ad spending is still strong with an increase over 21% from 2015 to 2016. Randall Rothenberg, the CEO of IAB said the following about mobile’s role in this growth and overall ad spend: “Mobile fueled the internet economy in 2016, with advertisers showing their confidence in digital to achieve their marketing goals. This increasing commitment is a reflection of brands’ ongoing marketing shift from ‘mobilefirst’ to ‘mobile-only’ in order to keep pace with today’s on-the-go consumers.” Screenshot 2017-05-03 at 11.15.11 PM We aren’t just talking about banner or text advertising.  In 2016, we saw the first time audio actually had its own category in digital ad spend.  Audio units saw over $1 billion. In 2016, mobile accounted for 50.52% of the $72.5 billion digital ad spend.  The compound annual growth rate of mobile was 87% in 2016 and heavily drove the digital ad spend. Fun fact: The compound annual growth rate for the past ten years at 16% and has outpaced the US dollar of 3% in the same period. Ready to jump into the digital advertising world, or perhaps you’re looking for help with seeing better results for your digital ads?  We can help.  Send us an email: Kristen@feelingthevibe.com.