Email marketing – it’s the little gem that can give you a huge return. In a world a flurry with social media, live broadcasts and so much more, email may get lost in the shuffle, but if you decide to ignore it, you are making a major mistake.
It’s so important that Get Response – an email marketing company conducted a study on 2 billion emails. 2 billion! That’s a lot of emails and a lot of data. In that data many revelations were found such as the best day to send an email, the best time of that day, and the number of characters you should have in your subject line for best chance of a higher open rate. What were they? Continue Reading
Facebook – still the #1 top leading social media site recently made an announcement that will truly revolutionize Facebook pages. If you are a business and have a Facebook page – you will know how important the top header photo is. It’s what people first see when landing on your page. Up until now businesses and entrepreneurial individuals, along with entertainers have been very limited on what they could display in that very important spot. Not anymore!!
Find out what the big change is and how you can benefit from it in the Feeling the Vibe Media Podcast #4! Continue Reading
Pinterest has quietly been gaining a lot of ground in the social media selling world but they haven’t been shouting it from the rooftops. Pinterest – another photo-centric social media channel, known for attracting a high percentage of females (males too of course), interested in sharing fashion, food, interior decorating, and other lifestyle photos to learn from and be inspired by. How does this spell social selling and how can you get in on it?
You’ll find it all out in today’s Feeling the Vibe Media Podcast #3! Let’s go! Continue Reading
I’m a digital marketing expert from New York with experience working with large Fortune 500 companies from entertainment to consumer electronics to increase their exposure online and increase their bottom line. With a love for everything digital, I always immerse myself in everything digital from all areas of the industry and am Google Certified. I love to help others by sharing my experiences in digital marketing along with new trends in the industry. Contact Kristen by emailing Kristen@feelingthevibemedia.com
Email! People are more attached to their email now than ever. With the smartphone, alerts come in quickly. With the average millennial checking their phone 150 times per day, your email will be seen. But, is it being read? Is it relatable and relevant?
This is the Feeling the Vibe Media Podcast #2!
A new study from Engage Hub has revealed 90% of consumers unsubscribed from retailer email lists within the past year. Continue Reading
See the transcript of the podcast below:
In Today’s podcast we talk about how to use digital to drive tons more foot traffic to your business. Don’t miss this. This is the Feeling the Vibe Media Podcast #1 Search Engine Land recently said that local searches are growing much faster than mobile searches overall, actually 50% faster. Continue Reading
Snapchat, the unofficial “selfie app” that has taken the millennial world (and over!) by storm keeps the ball rolling with constant updates and new features. The newest one? The “World Lens.” It allows people to add flowers, rainbows and so much more to what they see with the “rear facing” camera. Take a look below at the video to find out more about the Snapchat World Lens and check out our three tips for using the new Snapchat lens for your business: Continue Reading
We’ve heard the numbers for shopping cart abandonment and they’re not pretty. The average abandonment is 74%. That’s right, 74% of the time shoppers abandon their shopping carts after adding items in them. Why? There are a ton of reasons. Sometimes it’s merely being distracted, other times people are just “shopping around” and other times they don’t feel safe with the website. Below you will find three strong tips to help put you on the right track to reducing your shopping cart abandonment rate for your e-commerce shop. Start putting more money in your pockets rather than leaving them in the cart! Continue Reading
Are you noticing lower open rates on your email blasts?
Changes to some of the major email service providers have caused many emails which used to land in the primary inbox, to landing in the spam and or promo tabs. Gmail is one that is notorious for this. Google decided to create three main tabs in the Gmail inbox instead of everything landing in either the main inbox or spam. Spam still exists in gmail, for the record.
Your email marketing blasts land in the promo tab or in spam. Did you know there are ways to help your email marketing regain the open rates it used to see (or close to that) with Gmail recipients? Read the tips below and start implementing them. We have done this with clients and they are happily enjoying the positive results. Continue Reading
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