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Podcast #4 – Facebook Marketing – Use This New Feature and Stand Out

Podcast #4 – Facebook Marketing – Use This New Feature and Stand Out

 FEELING THE VIBE MEDIA PODCAST #4 – LISTEN TO FIND OUT ABOUT THE NEXT BIG FEATURE FOR FACEBOOK PAGES 2017

                                                                                        See the transcript of the podcast below:
facebook-logo-png-9Facebook – still the #1 top leading social media site recently made an announcement that will truly revolutionize Facebook pages. If you are a business and have a Facebook page – you will know how important the top header photo is. It’s what people first see when landing on your page. Up until now businesses and entrepreneurial individuals, along with entertainers have been very limited on what they could display in that very important spot. Not anymore!!

Find out what the big change is and how you can benefit from it in the Feeling the Vibe Media Podcast #4!

Let’s get right down to it. Facebook is a stickler for what they do and don’t allow on images on a Facebook page. If you ever advertised on the platform, your banner ad can only include 20% text. It may sound like enough, but you would be surprised how it isn’t easy to make happen. Now don’t get me wrong, you can put that text in the description of the ad and get your message in that way, but let’s face it, the image is what everyone gravitates to. The world is quick and visual.
Facebook has this rule to allow for a solid user experience on the site that is ever evolving. So what is the big change for Facebook pages? Here it is:

Facebook is now allowing you to put a VIDEO in the header image of your Facebook page. This takes everything to a new level. If you have a 20 – 90 second commercial or video showing what you do, now is the time to put it right into the header. Do it now as it is fresh and new so your competitors most likely didn’t get to that point yet.

Facebook is known for users watching hours of video on a given day. Jump on it and help your Facebook page standout, it’s free and could have a major impact!

FEELING THE VIBE MEDIA PODCAST #4 – LISTEN TO FIND OUT ABOUT THE NEXT BIG FEATURE FOR FACEBOOK PAGES 2017

For more tips and podcasts like this, be sure to visit www.feelingthevibemedia.com.  Sign up to be one of the first to receive up to the minute digital marketing tips, trends, and news.

Podcast #3 – Pinterest Marketing – How to Sell on Pinterest 2017

Podcast #3 – Pinterest Marketing – How to Sell on Pinterest 2017

 FEELING THE VIBE MEDIA PODCAST #3 – LISTEN HOW TO SELL ON PINTEREST IN 2017

                                                                                        See the transcript of the podcast below:
Pinterest has quietly been gaining a lot of ground in the social media selling world but they haven’t been shouting it from the rooftops. Pinterest – another photo-centric social media channel, known for attracting a high percentage of females (males too of course), interested in sharing fashion, food, interior decorating, and other lifestyle photos to learn from and be inspired by. How does this spell social selling and how can you get in on it?

You’ll find it all out in today’s Feeling the Vibe Media Podcast #3! Let’s go!

Kleiner Perkins ran a study on Pinterest comparing activities and behaviors of Pinterest users. Here are the stats. When asked where people would like to browse for something they might want to buy, 44% of those surveyed this year (2017) said Pinterest! Now think about this, just two years ago, when Pinterest was very much in the social media sphere, only 33% of those surveyed chose the pin crazy social media site. Now when it comes to actual purchases and where people feel is a great place to buy things online? 24% said Pinterest, this DOUBLED from just 12% in 2015. What is driving this increase?

Targeted pins. Businesses or individuals can advertise on Pinterest in a way that is not so “banner – typical.” For example, if a boutique shop wants to advertise their newest outfits in for the season, they could post a photo of a model wearing that outfit and say “shop the look.” The items for sale which the model is wearing would be called out beneath the photo with direct links for purchase. This is a HUGE opportunity. With the majority of those on Pinterest interested in clothing, fashions, food, and interior decorators, those types of businesses should take advantage of this.

Let’s try one more example – Do you sell interior decorations? Great! Post a photo of a room you made over and then point out specific decorative pieces which were added that you offer for sale right on Pinterest.

Try it out!

FEELING THE VIBE MEDIA PODCAST #3 – LISTEN HOW TO SELL ON INTEREST

For more tips and podcasts like this, be sure to visit www.feelingthevibemedia.com.  Sign up to be one of the first to receive up to the minute digital marketing tips, trends, and news.

Digital Daily – Tip #8 – Facebook Pages

Helpful tips and advice on a yellow office noteSocial media is certainly where the people are.  If you want to put your business in front of those people, Facebook is a great place to start.  It’s very important though to have a plan for Facebook.  A lot of people will just put up a page and think that’s all they need to do.  Social media happens to be quite similar to a very needy child.  It needs a lot of love and attention just about everyday.

One big point I would make is something a lot of people miss or think they should hurry past it.  Don’t make this mistake!

If you’re building a Facebook page for your business, this is often one of the first places people will start exploring about your business.  Believe it or not, your visitors want to know about your business.  So they will go to that “About” section.  For many, the “about section” will show on the main Facebook page.  If it’s not populated, it tends to take away from the presence of your business.  It looks like you didn’t take the time to fill in those details, if you won’t take the time for your business, who will?

So here’s what you do, fill out as many of the fields as you possibly can when you first open your page.  Know that it will take time to do so, but you know what is needed.

*Bonus Tip* Try to update your “about” section as much as you can when and if needed.  It will be noticed!

Does Social Media Work?

In a word, yes, social media networking does work for your business.  However, there is a catch.  Perhas you have a business and you started a facebook fanpage or a twitter, you have everything up there and even have “fans” or “followers.”  Yet, you’re not seeing results from it.  There is a catch with social media.  If you do not actually connect with the people on social media, talk to them, and they respond back, your chance for spreading the word “virally” as they do so well on facebook or Twitter will be very small.  The power of the “viral” message (and no, not a virus) is incredible and can suddenly expand your business multiplying results.  The key?  Actually connecting with the people who are your “fans.”  It is such a gold mine. 

How to do it?  Contact us for a free consultation at (914) 315-9651 or email design@feelingthevibe.com